Day #109 - Toronto Shoe Show

See you at the Toronto Shoe Show this weekend:

Show information:

I'll be presenting two seminars:

1) Best Practices for Retail Success in 2012 (for the owners)

This is a powerful workshop. Barbara Crowhurst leading retail expert delivers key information that retailers need to insure success in 2012. These are the main points that Barbara covers:

  1. The Retailer's Role
  2. Marketing
  3. Training
  4. The Customer Experience
  5. Financial and Inventory Planning
  6. Staying up to date
  7. Staff
  8. Knowing your Niche
  9. Distinctive Product

Duration: 1 hr

2) Effective Sales Training  ( for managers and  staff ):

Barbara will teach you:

  1. What a retailer and staff's role is in a retail sales environment
  2. How to approach customers
  3. How fear plays a big part in the retail  sales culture
  4. Why saying, "Can I help you is outlawed, what to say instead to get to what the customers needs and wants are, how to deal with all buying types and to spot buying signals, how to overcome objections, and how to deal with add on sales.

Barbara will also cover:

  • Face time with your customers
  • Sales targets
  • Increasing conversion rates
  • Items per sale
  • Average sale
  • Add on sale
  • Check-in with staff
  • Promotions
  • New stock/Product Knowledge
  • Out of stock items
  • Selling strategies

Duration: 1 hrBest;Barbara