Walmart rolling out high-tech ‘pick-up towers’

Walmart is expanding its modern-day — and oversized — version of a vending machine — but the new model will come with an additionThe discounter plans to add more than 500 additional “pickup towers” to stores across the country, bringing the total to more than 700 by the end of the year. Walmart said the response to the existing 200 kiosks has been “overwhelming positive,” with more than half a million orders retrieved since the chain first introduced them.Based on customer feedback, the new towers will come with pickup lockers, which will allow customers to retrieve large items, such as TVs.I found this article very interesting. I know you will as well.

Physical Stores Win Out Over Online Competitors In This Category

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Apparel ranks as one of the most purchased categories online, but clothing stores in malls still own a strong advantage over e-commerce competitors.

That’s according to a survey by Valassis, the consumer promotion and coupon company, which surveyed consumers who visited an indoor mall more than times in the past year and found that 60% of them prefer to shop apparel in the physical marketplace. Their chief reasons for doing so: being able to try on items and visit — and compare selections — at several different stores.

I found this information fascinating.

7 Ways to Keep Retail Employees Happy

I found this information interesting, I am sure you will too!

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The employees you have working in your store are just as important (if not more important) than what you have in it. These people are the ones who have a direct effect on sales, customer satisfaction and ultimately the success of your store. So how can you keep them happy and encourage them to do even better?

1. Train them well

Are you thoroughly training your employees? Give them in-depth training so they can work to the best of their ability, and avoid frustrations and employee turnover. Show your employees that you are investing in them by retraining ones that have been with you for a while in more specialized areas.

2. Recognize them for doing good work

Affirmation of a job well done can go a long way. If your employees are doing well, tell them! The more someone hears about how they are doing a good job, the more it will make them want to go above and beyond in the future.

3. Give them incentives to do better

Consider offering bonuses or prizes to employees who are doing exceptionally well. You may also run contests to encourage harder work. This will boost employee/team morale and at the same time make your store a pleasurable work environment.

4. Ask for their input

Considering your employees are interacting with customers and selling your products or services, they are a goldmine of information. Show your employees that you value their expertise by asking for their input on how business is going.

5. Give them better tools for the job

Working with old and outdated equipment can make a job more cumbersome than it needs to be. Keep your staff happy and increase their productivity by investing in the equipment that they use on a regular basis. See what tools can be upgraded and replace them if necessary.

6. Avoid scheduling conflicts

There is no faster way to create an unhappy work environment with your employees than abusing their schedule. Remember your employees are real people and not disposable labor. As far as possible avoid last minute changes to the schedule,

7. Play games

Yes, your employees are there to work but there's no reason it can't be fun! Fun is motivational and so is competition. Combine the two into a retail sales game that meets company goals and watch your employees and sales thrive.

 Barbara

What in the World Is Causing the Retail Meltdown of 2017?

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Really found this post interesting. Had to share it with you. Here are three explanations for the recent demise of America’s storefronts.1. People are simply buying more stuff online than they used to.The simplest explanation for the demise of brick-and-mortar shops is that Amazon is eating retail. Between 2010 and last year, Amazon’s sales in North America quintupled from $16 billion to $80 billion. Sears’ revenue last year was about $22 billion, so you could say Amazon has grown by three Sears in six years. Even more…..Read more : What in the World Is Causing the Retail Meltdown of 2017?

How to Spend the Last 10 Minutes of Your Work Day

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The last 10 minutes of your day can also be the most crucial. It’s a time where you can prep for the next day, organize your work-space, sign out of email and reflect on what you achieved in the past eight hours. In the end, you should feel confident and proud when you walk out of the office.Read more:Also check out:5 Daily Habits That Will Increase Your Productivity Levels5 Habits of Successful People Before 8 a.m.

Enjoy;

Barbara

The Best Sounds for Getting Work Done

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Great info on the topic of  Sounds for getting work done.  Hope you enjoy it. Best BarbaraThe right kind of sound can relax your mind, hone your focus, drown out distractions, or get you pumped to kill your to-do list. We've assembled some research and free resources to help you create your own best workspace soundtrack. Read More ….

10 things your staff must do to Drive up the Average Sale

  1. Learn about a new product every day.

  1. Do not shy away from big-ticket items.

  1. Know all the accessories!

  1. At the cash: always point out the feature item nearest to you !

  1. Know what’s in stock and what’s out of stock.

  1. Do not control the customer’s budget.

  1. Do not stop showing until they stop buying!

  1. Always show the best item first.

  1. Ask more questions to understand the total scenario. Example: “ have you finished all your shopping today?

  2. What or who else is on your list?"Have confidence in your solution!

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I recommend that you call me today to book your Retail Sales Training!Best

Barbara

5 Types of Customers

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Increase Loyalty to Increase Sales!

 


 

In the retail industry, it seems as though we are constantly faced with the issue of trying to find new customers. Most of us are obsessed with making sure our advertising, displays, and pricing all “scream out” to attract new business. This focus on pursuing new customers is certainly a good idea and necessary but, at the same time, it can wind up costing you money and having anything to show for it.  Therefore, our focus really should be on the 20% of our clients who currently are your best repeat customers.

In retail, this idea of focusing on the best current customer should be seen as an on-going opportunity. To better understand the rationale behind this and to face the challenge of building customer loyalty, we need to break down shoppers into five main types:

  • Loyal Customers: They represent no more than 20 percent of our customer base, but make up more than 80 percent of our sales.

  • Discount Customers: They shop our stores frequently, but make their decisions based on the size of our markdowns.

  • Impulse Customers: They do not have buying a particular item at the top of their “To Do” list, but come into the store on a whim. They will purchase what seems good at the time.

  • Need-Based Customers: They have a specific intention to buy a particular type of item.

  • Wandering Customers: They have no specific need or desire in mind when they come into the store. Rather, they want a sense of experience and/or community.

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If we are serious about growing our businesses, we need to focus our effort on the loyal customers, and merchandise our store to leverage the impulse shoppers, the other three types of customers do represent a segment of our business, but they can also cause us to misdirect our resources if we put too much emphasis on them.

Best,

Barb

 

Need the right frame of mind? -Take A Break!

Yearly I post what Bruce Harrott, CEO Sales Communications Specialist, has to say about taking a summer break -you have to read this!

Thanks to my colleague Bruce whose an inspired sales writer, who helps small business owners land more of the right frame of mind & clients. ...

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‘The Value of a Summer Break

A day in a local park, a week at a cottage, or travels in a foreign country

- a break from your business can be a powerful investment in your business.

Consider these five benefits.

Clarity – get away from your business to see it more clearly

Curiosity – explore a new place or re-discover the magic of the familiar

Connection – get in touch with what’s really important

Communication – away from all the noise, savour the silence

Creativity – rest and recharge - your ideas will really shine

Have you planned some time away from your business this summer?

How could you truly disconnect? How could a break help your business?’

- Bruce Harrott

Barb & Steve

Barb & Steve

Rest is not idleness,..Lie sometimes on the grass under a tree or two on a summer's day,.. Listen to the murmur of water,..Watching the clouds float across the sky,..Buy no means is any of this a waste of time.

Take a break! Best Barbara and Steve    

Prevent Shoplifting

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Thinking that someone doesn't "look" like a shoplifter might lull you into a false sense of security.  Prevent shoplifting by removing as many opportunities to shoplift as possible.

Merchandise: Arrange aisles and displays so that employees have a clear view of a much of the store as possible. Utilize convex mirrors for areas that are blind spots.2 Put less expensive items closer to the door, more expensive items further away. This prevents a shoplifter from being able to grab expensive items and be out the door in a matter of seconds. Put security tags on merchandise that can only be removed at the cash register.

Learn Shoplifting Techniques: Limit the number of items that can be taken into the fitting room. Lock all fitting room doors so that customers must have an employee them. Require your employees to note how many items the person is taking into the fitting room. Shoplifters will sometimes use a fitting room to put on stolen merchandise under their own clothes. Note anyone who seems to be wandering in the store, or who seems to be watching employees and other customers closely. They may be looking for an opportunity to shoplift when no one is watching. Take note of a person wearing a baggy coat, especially if the weather doesn't call for it. They may be hiding stolen merchandise underneath.

Involve Employees: Have your employees greet each customer as they enter the store. A shoplifter is less likely to go through with his crime if they think someone might be able to identify them. Offer bonuses to employees who catch shoplifters and alert security. Let your employees know that shoplifters often work in teams, with one person distracting the employee while the other one shoplifts. Tell your employees avoid distractions and to watch other customers at all times. If you have more than one employee, train them so that only one deals with a dominant customer while the other watches the store floor.

  Good-luck! -Barbara